Graphic design is all around us, in a myriad of forms, both on-screen and in print, yet it is always made up of images and words to create a communication goal. The process of developing visual content for the purpose of communicating messages is known as graphic design. Visuals that tell a narrative or express a message may be crafted by graphic designers via the use of a variety of visual elements, including typography, colour, and images.

This course exhibits students to the fundamental skills required to make a sophisticated graphic design: process, historical context, and communication through image-making and typography. The skills of each course and feedback in a finished branding project are suitable for a professional portfolio.

The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will set up learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design.